Beautiful is easy; functional is hard. Many graphics designers are fluent in the language of beauty but not in that of the web – in creating creative visual design online that excites and engages your visitors, drives traffic and click-through, helps achieve your business goals, and reinforces your company's branding and identity.
Compelling website graphic design stands out from the competition by being both functional and visually appealing. Consistent and effective online branding ensures that customers will remember you and will intuitively understand your brand’s value proposition. To achieve both online, you need:
- Graphic design that is visually pleasing as well as functional, usable, and “lightweight” (fast –loading)
- Exceptional, unique, and memorable graphics and advertising campaigns that imprint your company's essence on your visitor’s mind
- Meaningful visuals and text that clearly convey your message
- A seamless and engaging Brand experience , which is achieved through universal navigation and consistent application of unique online branding, including your logo, signature graphics, fonts, colors and iconography
- Brand Consistency that unifies your website look and feel, iconography and messaging with your “offline” marketing materials and style guides
- Creativity! Our talanted Creative Services design team, Hiberd, are not just graphic designers but specialist web designers – they are experts at visual and interface design for the web.